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Marketing has always been treated like a way to make your customers curious, and attracting their attention. In a matter of seconds you tell them what your product is offering, and why it is unique or special.

We were always used to this kind of marketing, from TV commercials to…


If you’re attending any events in 2021, chances are they’re probably virtual. Although this phenomenon is gaining more ground in light of the times, it’s proving to be a sustainable and interesting way to meet others, learn something new and network. Networking is very important for business development and growth!


Creating a blog can be an exciting experience for your business. You often find yourself wanting to jump headfirst into writing. But I am here to tell you that strategies are make or break. …


Trying to do business during a pandemic is not easy. A couple of months ago we at Digithy decided to offer free consulting services to businesses that are trying to adapt to this situation, changing something in their strategy or reinventing their business.

We’re offering practical help and suggestions for…


Virtual events are all part of the new normal, and let’s face it, migrating your event online is a far better solution to keep your event going. This year has had a bunch of postponements and cancellations, but luckily many platforms have risen to the occasion providing a space-albeit online…


Video is a powerful medium that can speak volumes about your brand, even if it’s only a minute. And while we are aware that everyone is shooting videos easily on their smartphones nowadays it’s really important to realize that video content creation is not a click of a button. For…


It’s no question the coronavirus pandemic has changed our lives in a big way. From social distancing to increased time indoors we are taking the time to adapt to the new normal.

And just as we learn to adapt to this unexpected turn of events, our businesses need to do…


In the previous article we explained how you can get to know your customers in 5 easy steps. We will now explain why that is important and how empathy can help you improve your marketing strategy.

Many businesses tend to advertise, explain, and showcase what are the main benefits and…


Digital marketing is a broad environment, covering all the online presence including social media, blogs, google, and other channels. The digital experience is spreading even more now in times of crisis. …

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